AI Insights · Timothy · April 2023
Top 5 Film & Television Apps in Brazil Q1 2023
In Q1 2023, Brazil's top film and television apps saw varied performance trends in downloads, revenue, and active users. Notable apps include Globoplay, HBO Max, Disney+, Star+, and Crunchyroll.
In the first quarter of 2023, Brazil's top film and television applications on a unified platform demonstrated diverse performance trends in terms of downloads, revenue, and active users. Here's a detailed look at how these apps fared:
Globoplay: Novelas, séries e + from GLOBO COM. E PART. S/A experienced notable fluctuations. Weekly revenue peaked at approximately $1.45M in mid-January, with a steady decline towards the end of March, closing at around $873K. Downloads saw a significant spike to 571K in the week of January 16 but tapered off to 137K by the end of the quarter. Active users also showed a high point of 8.9M in mid-January, gradually decreasing to 5.3M by the last week of March.
HBO Max: Stream TV & Movies by WarnerMedia exhibited a relatively stable revenue pattern, peaking at $590K in mid-January and ending the quarter at $470K. Downloads surged to 454K in the week of January 16 but saw a decline to 225K by the end of March. Active users peaked at 3.4M in late February before dropping to 2.4M in the last week of March.
Disney+ maintained a consistent revenue stream, fluctuating around the $320K to $415K range. Downloads peaked at 308K in the first week of January before declining to 150K by the end of March. Active users hovered around 2.5M at the beginning of the quarter, slightly decreasing to approximately 2.1M by the end of March.
Star+, also from Disney, showed growth in revenue, reaching a peak of $191K in early February and ending the quarter at around $167K. Downloads peaked at 303K in the first week of January but declined to 164K by the end of March. Active users saw a steady increase, reaching 3.7M in late February before slightly dropping to 3.1M by the end of the quarter.
Crunchyroll from Crunchyroll, LLC had a stable revenue trajectory, peaking at approximately $173K in early February and closing the quarter at around $154K. Downloads peaked at 152K in the week of February 20 before decreasing to 97K by the end of March. Active users showed an upward trend, peaking at 1.05M in late February and maintaining around 992K by the end of March.
These performance metrics highlight the dynamic nature of the film and television app market in Brazil. For more detailed insights and trends, visit Sensor Tower.
